Who's Imitating Whom?
The Guardian explains that the purpose of the Eiffel addition is to "double the capacity of the public viewing area on the tower's top floor." However, considering that the Parachute Jump is often referred to as the 'Eiffel Tower of Brooklyn,' and that the revamping of the Parachute Jump's lighting has been getting a lot of press lately, it could be that Paris is just trying to keep up with Brooklyn.
The French Are Copying Coney Island [The Right Student]
New Look for Eiffel Tower [The Guardian]